Steadfast: named beside EY and KPMG in 7 days

SEO for Financial Services and Fintech in India

Customers now ask ChatGPT, Gemini and Google which lender, app, insurer or wealth platform to trust, and the brands those answers name win the sign-up, across India. Unveilr's SEO for financial services gets fintechs and financial firms found on Google and named in AI answers. We fix product and comparison pages, publish accurate, compliance-reviewed explainers and track live answers, so you win more visibility, more citations and more qualified sign-ups.

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Our Financial Services SEO Services

Five workstreams, run by one managed team, for fintechs, NBFCs, insurers and wealth platforms.

Fintech SEO agency services

Product, fee and eligibility pages rebuilt around the questions customers ask, with every rate and term sourced and dated. We start with your 20 highest-converting pages and ship fixes in the first 30 days.

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Financial services SEO for AI answers

We track whether ChatGPT, Gemini, Perplexity and Google AI Mode name your brand on up to 125 customer prompts, read from signed-out sessions, then build the pages and sources those engines cite.

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Financial services marketing services content

Up to 60 explainers a month on loans, insurance, investing and payments, written in plain language, fact-checked against regulator and primary sources, and approved by your compliance team before anything publishes.

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SEO for insurance companies

Policy, claim and comparison pages structured so buyers and AI engines read cover, exclusions and premiums accurately. We map up to 125 buyer questions and fix the pages that answer them, with every change logged.

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Digital marketing for financial services reporting

Technical fixes for speed, schema and crawlability in a one-time 30-day sprint, then a report every two weeks on rankings, AI mentions and sign-ups, read from your own Search Console and GA4.

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Our 5-Step Financial Services SEO Process

Audit your customer prompts

We map the questions customers in India type into ChatGPT, Gemini and Google for your products, check which lenders, apps and insurers get named, and audit your site's pages, schema and speed. You get the gaps in writing within the first two weeks.

Fix product and comparison pages

Product, pricing and comparison pages get rebuilt around real customer questions, with fees, eligibility and terms stated clearly and sourced. We start with the pages that already convert, so the first improvements land where they pay, and your compliance team reviews every change.

Publish compliance-reviewed explainers

Explainers on credit, insurance, investing and payments go live on your site or on a hosted /feeds blog. Every draft is fact-checked against primary sources, carries no return promises, and goes through your compliance team before it publishes, because financial content is held to a higher standard.

Earn citations off your site

AI engines lean heavily on third-party sources. We identify the publishers, comparison sites and forums they cite for your category, then build accurate information and genuine mentions there, without paid reviews, fake testimonials or anything your regulator or compliance team would not approve.

Measure and refresh

Every two weeks we re-read live AI answers for your customer prompts and report rankings, AI mentions and sign-ups for your financial services brand across India. Pages that slip get refreshed with updated rates and rules, and progress is reported every two weeks.

Proof

How a Mid-Size Tax Firm Got Named Beside the Big Four

We do not yet have a fintech client, so we will not show you fintech results. Your engagement runs on the same method we used for Steadfast, a tax advisory practice. Steadfast Business Consulting is a mid-size Indian tax firm. Between 7 August and 5 September 2026 we scoped 80 prompts, then narrowed them to its transfer-pricing practice. Five days after the first article went live, Google's AI Overview named the firm in its answer text, and two days later in the same sentence as EY, KPMG, Deloitte and PwC. AI Overview impressions rose 32%, from 17.1K to 22.6K, over 28 days against the 28 before.

Read the Steadfast case study

Why Unveilr

Why Choose Unveilr for SEO and AI Search?

A managed team that gets you found on Google and named in AI answers, then measures it the way your buyers see it.

Live AI answers, not API samples

We read your visibility off the live ChatGPT, Gemini, Perplexity, Claude and Grok answers on a fixed schedule, the same answers your buyers see, and report it every two weeks.

Eight agents plus a managed team

Research, Competitor, Audit, Content, Publishing, Outreach, Refresh and Tracking agents do the work. You get pages shipped and a dedicated point of contact on WhatsApp, not another dashboard.

Numbers you can audit

Every result we publish names the client, the window and the sample on our methodology page, and your traffic is read from your own Search Console and GA4.

Month to month from ₹65,000

Engagements in India start at ₹65,000 a month, scoped on prompts, content volume and technical depth. No lock-in. Mumbai team serving India and the UAE.

About Unveilr

Managed SEO and AEO, founded in Mumbai in 2026

Unveilr (unveilrai.com) is a Mumbai-based managed SEO and AEO service founded in 2026 by Sanditya Srivastava (IIT Roorkee). We get brands found on Google and named in ChatGPT, Gemini, Perplexity and Google AI Overviews, then turn that visibility into enquiries. Unveilr is VC-backed by AJVC, an early-stage fund that reviewed our technology, delivery process and client results before investing, and was featured in Inc42's 30 Startups To Watch (July 2026). For Care Dale, a D2C shower filter brand, the site moved from the 9th most-cited domain in its category to #1 in 13 weeks (April to July 2026, 38 prompts, four engines). For Steadfast Business Consulting, a transfer-pricing practice, Google's AI Overview named the firm in the same sentence as EY, KPMG, Deloitte and PwC seven days after the first article (August 2026). Every figure, window and sample is listed on unveilrai.com/methodology.

9th to #1 most-citedCare Dale, 13 weeks, April to July 2026
Named in 7 daysSteadfast, Google AI Overview, August 2026
Gemini referrals 0 to 25 a dayA legal services client, 5 weeks, March to April 2026

The Team Behind Your Account

IIT-trained AI and SEO specialists

Unveilr was founded by Sanditya Srivastava (IIT Roorkee) and pairs IIT-trained AI and SEO specialists with eight in-house agents. Every account gets a dedicated point of contact on WhatsApp, a written plan in the first month, reports every two weeks and a monthly memo on what moved and why.

SEO for Financial Services: Frequently Asked Questions

What is SEO for financial services?

SEO for financial services improves how banks, fintechs, insurers and wealth firms rank on Google and how often AI assistants name them when customers compare options. The work covers product and comparison pages, technical fixes, accurate explainers, third-party mentions and reporting on sign-ups.

How do you keep SEO for financial services compliant?

Google's quality rater guidelines treat finance as Your Money or Your Life, held to a very high standard of accuracy. We source and date every rate and figure, make no return or approval promises, follow the advertising rules your licence carries, and your compliance team signs off every page before it publishes.

How much does SEO for financial services cost with Unveilr?

Engagements in India start at ₹65,000 a month, month to month, no lock-in. Outside India they are quoted in USD, scoped the same way. Scope depends on how many products and customer prompts we track and how much content you need.

How long does SEO for financial services take to show results?

Inc42 described Unveilr's customers as reporting improved AI citations and organic traffic within 60 to 90 days. First fixes usually ship in the first month, but rankings and AI mentions move on the engines' schedule, so we report progress every two weeks.

What do I get in the free audit?

We check where ChatGPT, Gemini, Perplexity and Google name your brand today on the questions your customers ask, which providers they cite instead, and what on your site holds you back. You get the gaps in writing with a plan. No obligation, no lock-in.

Who is SEO for financial services a fit for, and who is it not?

It fits regulated fintechs, NBFCs, insurers, brokers and B2B financial platforms with a compliance owner who can review content. It is not a fit for unregistered advice, tip services, or anyone who wants returns, approvals or rates promised in content.

Do you work with B2B fintech and payments companies?

Yes. For B2B fintech, payments and lending infrastructure we target the questions finance and product teams ask when they shortlist vendors, and build the integration, pricing and comparison pages AI engines cite when they recommend providers.

Will you mention competitors or make claims about returns?

No. We do not publish return projections, approval guarantees or claims we cannot source, and we keep comparison content factual and fair. Accurate, sourced pages are what AI engines quote, and they keep you on the right side of your regulator.

Ready to be the name AI gives when customers compare?

Get a free audit of where Google and AI assistants name your brand today.

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Recognition

Recognition and Backing

Inc42 30 Startups To Watch

Unveilr was featured in Inc42's 30 Startups To Watch, July 2026 edition.

VC-backed by AJVC

Backed by an early-stage fund that reviewed our technology, delivery process and client results before investing.

Founded by an IIT Roorkee alumnus

Founder Sanditya Srivastava leads a team of IIT-trained AI and SEO specialists in Mumbai.

Get a Free AI Visibility Audit for Your Fintech Brand

Tell us your website and the buyers you want. We check where ChatGPT, Gemini, Perplexity and Google name you today, which competitors they cite instead, and send you the gaps with a plan. No obligation, no lock-in.

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